Worst Best Friends
A proof-of-concept trailer for an animated TV series
Creative children's media studio Haruworks approached us to collaborate on adapting Finnish author Miikka Pörsti's book "Kaikkien Juhla" into a children's TV series.
We were tasked with developing the series's visual style for their pitch, including both characters and environments. We wanted to keep the quirkyness and freshness Pörsti's original illustrations, while fleshing out the style to better carry the sitcom-like animated series. This made for a style where everything is a little bit wonky but still very much connected to reality through the use of a down-to-earth color palette, and what became our design touchstone; "does feel like downtown Hervanta?"
The normality of the world is contrasted with extreme fantasy segments, where the characters inner feelings color the world around them.
This motley crew of kids were on display at Cartoon Forum in 2019.